Student magazine proposal

Proposal

My magazine is targeted towards college students, specifically South Downs student’s. These all range from the ages of sixteen to nineteen, the reason for this is because fulfil more of the college population. By connecting to this specific part of the audience I was able to create a dominant reading, reason for this is because they are able to connect to the text and agree.

The magazine will be about current educational information and recent news about South Downs College for example new events that occur and opportunity for participation such as enrichment courses. There will also be updates and information on music, sport, fashion and food. The reason for this is because it will be more interested to the audience and will make them want to buy the magazine again.

I have also ensured that my cover lines are memorable and have a positive ring to them. With this in mind I have came up with one of the cover lines “Quick Easy Tips On Revision!”  Also including the exclamation mark shows that this is a big positive interesting topic (exclamative), this makes it more likely for the audience to pick up the magazine and read that article. This relates to my target audience with the fear of the examinations coming up.

The title of my magazine is “The Learning Curve” the reason for this is because it is a pun and it relates to what goes on in South Downs College with the learning that takes place. Whilst developing my magazine I cam across many different magazine titles such as SDC and Motivated. The reason I discarded these from my choices of title is because I feel they do not portray the element of intelligence of college or the excitement such as a pun.

Throughout experimenting with fonts I have came across a wide variety of unique and memorable fonts, but I had to ensure my font suited to the theme of the magazine.
I have chosen the title font of ‘The Learning Curve’ the reason for this is because it shows the modern and intellectual factor, for this I think it is more suited to my target audience.

I decided to follow this font through for a constant recognisable magazine.

I also have included a tagline that will also be memorable so when my target audience hear or read the name ‘The Learning Curve’ my tagline will be remembered and recognised. ‘Love The Learning Life’ is my tagline; this is set in alliteration that creates a memorable effect. Therefore makes it more likely for the audience to remember the magazine.

My magazine will be published monthly starting from the September month to the end of July. The reason for this is because it follows the academic year that relates to my target audience of college students.

I will be creating imagery that involves students looking enthusiastic and happy on my front cover to create a good positive effect for my magazine. By taking a picture with students looking happy with a positive mise en scene where the students are looking happy and also directly into the camera, this will be set in main reception for clean and bright scenery.

The frequency in which my magazine will be published is monthly; reason for this is so I have enough time to gather more, new and relevant information for my target audience. This also creates a high chance for more of the audience to purchase the magazine, as it is not something that is such a regular occurrence.

The dimensions that my magazine will be produced is 28cm by 21cm, following the same dimensions as a regular magazine. The reason for this choice is because Current magazines with these size dimensions have done well in the current market. It is also a suitable size for personal use such as putting it in handbag and its ergonomically designed to suit the average persons hands.

The imagery and colour that I will use on my contents page will be bright and positive. The way I will try to portray positive imagery will be by modern looking fonts (such as Bradley Hand) also by positive images in the same way created my front cover.